News

How would you describe The University of New Mexico to a friend or neighbor? How would you define the state’s flagship university to a person who doesn’t know what a flagship university is? Research over the past decade indicates that people perceive...

UNM is in the beginning phases of a branding evaluation geared to enhance awareness and familiarity with university programs and research on a broad scale. Earlier this month, a short survey was sent to capture campus perspectives as foundational...

The University of New Mexico is launching a major branding initiative this fall, as a way to re-imagine how people define, view and experience UNM. The primary goals behind this effort are to elevate UNM’s relevance and reputation, increase enrollment,...